A new European research project will enable consumers to find and buy local food supplies, reducing waste and supporting sustainable purchases.
The FoodMAPP project – being led in the UK by Bournemouth University (BU) – will develop a searchable map-based platform that will enable consumers to search and buy food products directly from local suppliers. Currently within Europe food is transported, on average, 171km from farm to fork. 26 per cent of global carbon emissions come from food and large volumes of food are wasted. The FoodMAPP project aims to address these challenges by enabling consumers to identify and purchase local sources of food in real time to shorten supply chains and reduce food waste, while also providing additional sustainable income to food producers and providers. A consortium of European partners, comprising academic partners in Croatia, Hungary, Spain and Belgium and industry partners in France & Austria will support the project. BU’s involvement in FoodMAPP will be led by Associate Professor Jeff Bray and supported by an interdisciplinary research team from across the university including Professor Katherine Appleton, Professor Juliet Memery, Dr Roberta Discetti and Dr Vegard Engen.
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